Emerging Affluent Segment Manager Emerging Affluent Segment Manager …

OCBC Bank (Malaysia) Berhad
in Kuala Lumpur, Federal Territory, Malaysien
Festanstellung, Vollzeit
Seien Sie der erste Bewerber
Competitive
OCBC Bank (Malaysia) Berhad
in Kuala Lumpur, Federal Territory, Malaysien
Festanstellung, Vollzeit
Seien Sie der erste Bewerber
Competitive
Emerging Affluent Segment Manager
  • This is a cross functional role in managing the Emerging Affluent (EA) segment portfolio.

  • Drive segment growth and profitability by executing initiatives to acquire new customers and deepen their banking relationships.

  • Identify partnerships that will enable us to leapfrog the acquisition of Emerging Affluent segments.

  • Work closely with products, channels, analytics and experience design to develop new segment propositions.

  • Launch campaigns to engage existing EA customers base to increase product penetration.

  • Execute initiatives effectively within approved timeline and budget ensuring compliance with regulatory standards and internal policies.



Qualifications
  • Minimum 3-5 years of working experience relevant to segment, marketing or product management

  • Excellent communication and stake holders management skills

  • Strong analytical and problem-solving skills

  • Self-motivated and resourceful

  • Ability to think out of the box

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