Institutional Marketing Manager, Market Development Organisation Institutional Marketing Manager, Market  …

Non-disclosed
in London, England, Vereinigtes Königreich
Festanstellung, Vollzeit
Letzte Bewerbung, 06 Aug 20
Competitive
Non-disclosed
in London, England, Vereinigtes Königreich
Festanstellung, Vollzeit
Letzte Bewerbung, 06 Aug 20
Competitive
Our client is a market development organisation, who's purpose is to keep and generate demand and give industry leadership. This role focuses on marketing to their Institutional audience (pension funds, global asset managers and family offices) across Europe, US and Signapore.

Responsibilities: 

This role will be responsible for building and managing high-profile, integrated and client focused marketing campaigns. There are three main areas - 

Campaign Management

  • Plan and execute marketing campaigns for institutional investors, working with other internal teams such as sales, research and comms
  • Plan events and conference sponsorships
  • Build and manage strategic partnerships 
  • Set up KPI's and monitor these
  • Track ROI 

Content Management

  • Develop and implement content strategy 
  • Manage content pipeline
  • Manage vendors 

Audience Insight

  • Collaborate with Digital to analyse the insights and identify opportunities for improvement within the insti space
  • Conduct market and competitor analysis 
  • Conduct quantitative and qualitative data

Requirements: 

  • Proven marketing experience 
  • High levels of communication skills
  • Ability to work independently and within a team
  • c.10 years experience in a similar function
  • Marketing qualification is highly desireable  
Close
Loading...