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Hays Hong Kong

Marketing Manager - Digital journey and content

Hays Hong Kong
Posted 20 hours ago Contract Competitive

Marketing Manager - Digital journey and content

Hays Hong Kong
Your new role
  • Develop and execute content marketing strategies to drive customer engagement, lead generation, and brand awareness.
  • Create and manage content across digital channels, including websites, mobile applications, social media platforms, partner channels, and customer communications.
  • Collaborate with internal stakeholders to translate business objectives into customer-centric content and campaigns.
  • Ensure content consistency, governance, and alignment with brand guidelines and regulatory requirements.
  • Design and optimise customer engagement initiatives across multiple touchpoints to enhance customer experience and retention.
  • Develop targeted content and communication plans throughout the customer life cycle.


What you'll need to succeed
  • Bachelor's degree in Marketing, Communications, Business Administration, Digital Marketing, or related disciplines.
  • 5+ years of experience in content marketing, digital marketing, customer engagement, partnership management, or campaign management.
  • Experience within insurance, financial services, fintech, digital commerce, or related industries is highly preferred.
  • Proven experience delivering customer-facing marketing initiatives and partnership programmes.


What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.

If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.
Job ID  1292017
ABOUT COMPANY
Hong Kong
HR & Recruitment
Hays Hong Kong Limited ("Hays Hong Kong") is the one of the leading specialist recruitment companies in Hong Kong in recruiting qualified, professiona...
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